LeadWise HQ was founded by someone who spent years building the very platform our clients rely on. This is what that means for you.
Before founding LeadWise HQ, Eric spent 6.5 years at Google as a Program Manager in Product Enablement and Go-to-Market for Local Services Ads. He wasn't a user of the platform. He was one of the people who built it.
"The people your competitors call for help? I trained them."
Joined Google's team supporting Local Services Ads during one of its highest-growth periods. Embedded directly in the product and go-to-market teams responsible for how LSA was developed, deployed, and optimized across the US.
Took ownership of global bug triage for the LSA platform, responsible for identifying, triaging, and resolving policy-level edge cases before they reached advertisers. This role meant seeing every failure mode in the system before anyone else.
Authored the internal optimization playbooks and directly trained Google Ads Account Managers and Agency Partners on LSA scoring, ranking, and verification.
After 6.5 years building LSA from the inside, Eric founded LeadWise HQ to bring that institutional knowledge directly to the businesses and agencies that need it most. A boutique practice with a deliberately limited client roster, so every account gets the attention it deserves.
Every audit, every optimization, every escalation we handle draws on direct experience building the platform. This is not theoretical. It is applied, every day, for every client.
LeadWise maintains a deliberately small client roster. We would rather serve a limited number of clients exceptionally well than scale to mediocrity. When you are in, you have our full attention.
Agencies can offer the highest level of LSA management available under their own brand. Your clients see your name. Your reputation is backed by the deepest LSA expertise in the market.
Book a free 30-minute call with Eric. You will know exactly where your LSA is underperforming, whether you work with us or not.
No pressure. No pitch. Just clarity on your LSA performance.